William M. Windsor founded a publishing company in the UK in 1981. He began publishing the European Edition of IMPRESSIONS Magazine from an office in The Netherlands.
He also launched the Imprinted Sportswear Exhibition International at the Wembley Centre in England.
In 1979, Bill Windsor created the Imprinted Sportswear Association, and this company launched the Imprinted Sportswear News. Business #16.
In 1979, William M. Windsor launched his first consumer magazine, Texas Sports.
In 1977, William M. Windsor launched IMPRESSIONS Magazine as the magazine for what Bill named the “imprinted sportswear industry.” Business #12.
In quite a coup, Bill was able to get Farrah Fawcett for the cover of the premiere issue of IMPRESSIONS.
After the first two issues, Bill and Barbara sold The Wear-House, The Graphics House, and The Shirt Tale line.
Bill retained the manufacturing business for ShirtCans.
Bill moved the publishing company to the Dallas, Texas area – Richardson, Texas.
The magazine is still going strong after 45 years.