Imprinted Sportswear Show May 1978

William M. Windsor Started a Trade Show Company in 1978

In 1978, William M. Windsor launched the Imprinted Sportswear Shows for the “imprinted sportswear industry.”  He founded Windsor Presentations to own the first trade show.  Business #13.

After a year in Dallas working out of a desk in the corner of the master bedroom in a small apartment, Bill opened an office in the Dallas Petroleum Center.

First office for Windsor Communications
First office for Windsor Communications

The office was for both Windsor Communications and Windsor Presentations.

Reception area at Dallas Petroleum Center
Reception area at Dallas Petroleum Center

Bill hired a receptionist. She was quickly promoted to editor of IMPRESSIONS Magazine.  The first event produced by Windsor Presentations was a huge success, so the business was moved to a much larger office.  Within a year, the staff grew from one to 17.